The anticipation of something good (particularly food, sex, love and connection), can bring as much pleasure as the experience itself, or more.
Without going into too much detail, the part of the brain that is significantly responsible for pleasure gets lit at even the anticipation of good food, great sex or fun experience.
What does this mean? It means that planning ahead, talking up and enjoying the anticipation adds 100% more enjoyment, and makes you irresistible.
Next time, plan that getaway with your Bae a month in advance, send messages about the many delicious things you want to do tonight, book your September vacation in January.
Enjoy the experience together, again and again before it even actually happens. It makes you sexy.